Ask 11-time World Series of Poker bracelet winner Phil Hellmuth (http://www.philhellmuth.com/) what it's like to win a WSOP event and he'll tell you it's about the success the bracelet represents, not the prize money.

It's that same attitude towards the online poker affiliate game that has helped Chipleader achieve one of its industry's highest honors. The popular poker affiliate program for UltimateBet (http://www.ultimatebet.com/) and Absolute Poker (http://www.absolutepoker.com/) today learned that it has been awarded the Affiliate Program of the Year honor by eGaming Review.

"This award confirms what our affiliates already know," stated Rochelle Emerson, spokesperson for Chipleader.com. "Chipleader offers its affiliates the most lucrative, most innovative and most attractive affiliate program in the online poker industry."

Chipleader beat out several other poker affiliate programs after consistently ranking first in a number of requirements. In determining the recipient of the coveted award, eGaming Review looked to the affiliate program that best utilized the full range of marketing techniques to drive customers towards operator sites. This includes mail shots, brand advertising, SEO, viral marketing and rake back programs.

Making the online poker affiliate program even more attractive is the site's current private jet promotion (http://chipleader.com/promotions.asp). The Chipleader affiliate that has the highest percentage of increase in their MGR (Monthly Gross Revenue) from September through the end of November 2007 will win their own luxury private jet service. Since the contest takes into account a percentage increase as opposed to a dollar value, the playing field will be a level one.

According to Emerson, the luxury jet package, worth over $100,000, has attracted an onslaught of new affiliates after the site brought the promotion to Montreal for August's Casino Affiliate Convention. Chipleader's world tour continues this month in Barcelona for CAP Euro, October 4th through 7th. Full details on the private jet package are available at Chipleader.com (http://chipleader.com/).

About Chipleader
Chipleader is the new leading affiliate program for Absolute Poker and UltimateBet where affiliates can get everything they need in one destination for both brands. Custom tailored and specifically built for today's affiliate, Chipleader provides a one-stop powerhouse for affiliates to get reports, statistics, complete marketing materials for both brands, and updated industry news. Affiliates can select a revenue share program, CPA (cost per acquisition) and access one of the best Refer A Webmaster programs in the industry.

About Absolute Poker
Team Absolute is dedicated to providing players from around the world with an online poker game experience that is second to none. Players worldwide can access Absolute Poker online 24 hours a day, 7 days a week from any PC or Mac and experience the best multi-player game online poker has to offer. Absolute Poker is committed to remaining the most trusted and best online poker experience, created by poker players for poker players. Download Absolute Poker Software (http://www.absolutepoker.com/installfile/AbsolutePoker8_0_3.exe).

About UltimateBet
Designed with the assistance of the best poker players in the world - Phil Hellmuth and Annie Duke - UltimateBet provides the best poker games available on the net. Players can download the free poker software (ftp://ftp.ultimatebet.com/public_html/releases/active/ubsetup.exe), play in free ring games and tournaments and get tips from these pros to learn the sport or to enhance their playing strategy. UltimateBet currently has over 2 million registered players.