GIBRALTAR, July 12, 2010 /PRNewswire/ -- Padraig Parkinson, ambassador to888poker, has made it to day three of the Main Event at the World Series ofPoker with a healthy stack of over 153,000. The Irish professional pokerplayer, who placed third in the 1999 WSOP has been bluffing his way at thetables posing as an architect rather than admitting his real profession,which so far has paid off!

A turning point in Padraig's tournament came when he delivered a pivotalknock out. Parkinson was heads-up against one opponent on a flop of K[hearts]Q[diamonds] 7[hearts] and all the chips went into the middle creating a potof over 40,000. Parkinson showed Q[clubs] Q[spades] which had his opponent'sA[hearts] K[diamonds] crippled. The board finished with the 3[clubs] and thenthe 2[hearts] to give Parkinson a huge pot and send his opponent to the rail.After the hand Parkinson was up to 50,000.

Padraig is one of 11 players going through to day three for Team 888pokerout of the 120 players 888poker sent out to Vegas for this year's WSOP.

During the WSOP Padraig has been interviewing poker legends includingMike Sexton, Daniel Negreanu, Kara Scott, Nolan Dalla and Martyn Smyth. Youcan check out all his interviews on http://www.888behindthescenes.com alongwith all the 888poker behind the scenes action including never seen beforevideos, celebrity commentary and links to Team 888poker Twitter accounts andblogs.

Further information about 888poker and exciting 888poker promotions andcan be found at: http://www.888poker.com.

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About http://888.com

888.com is the World's No.1 online casino. It has millions of membersworldwide who enjoy its casino, bingo and poker rooms and receive an onlinegaming experience like no other. Founded in 1997 - 888.com this yearcelebrates its 12th anniversary - by pioneers of the online gaming industry,888.com has developed a strong brand grown by cutting-edge marketing throughoffline sponsorships, poker events, online collaborations and continualupgrading of its flagship online products; 888.com Casino, Bingo and Poker.888.com's goal is to provide quality entertainment to people who enjoygambling, by giving them the opportunity to do so in a safe, fun, fair,regulated and secure environment. Its clients are its assets and itcontinually makes every effort to establish customer satisfaction by buildingrelationships via service, honesty, advice and trust - with every member.

888.com operates under a license granted by the Government of Gibraltarfor the purposes of operating an online casino and poker room. 888.com hasadopted the code of conduct of the Interactive Gaming Council (IGC), of whichit is a member. 888.com is operated by Cassava Enterprises (Gibraltar) Ltd. Aregistered company incorporated and located in Gibraltar (companyregistration number 83961). The company has other offices around the worldand employs over 750 employees. 888.com can be used in 22 different languagesin 176 countries worldwide. A leading force in the gaming industry since1997, 888.com continually strives to be the No.1 site. It was a foundingmember of eCOGRA, an independent standards authority for the industrycommitted to protecting online players around the world.

It continually donates to UK and global charities and is working evenharder on its CSR messages as well as promoting eCOGRA and providing aninternational framework of best operational and player practice requirementsenforced through inspections, reviews and continuous monitoring by globalaudit companies. 888.com recently announced its first acquisition; the bingobusiness and assets from Globalcom. 888's bingo brand - 888ladies - hasbecome a brand leader within a very short time, winning awards and deliveringa strong community. Further to the new site offerings and followingsignificant technological investment, 888.com has recently embarked in to newon-land ventures; partnering with key brands to deliver specificpropositions. Its first partnership, announced late 2006, is an innovativecooperation with Rileys snooker and pool clubs for which 888.com uses itsonline poker capabilities to power http://www.rileyspoker.com. 888.com hasalso recently launched mobile, in-flight, and in-hotel casino where customerscan access their favourite games, not only from their computers but frommobile phones and televisions too.

888.com has been named EGaming Awards Online Casino three times in thelast four years, and won 2008 Best Online Operator Award, as well as beingnamed Best Online Casino at the UK Gambling Awards, and Best Betting andGaming and Operator of the Year at the 2008 Leisure Awards. 888.com alsolanded the 2008 Gambling Online Magazine Top Casino award and its internalmagazine, Eight, won the prestigious Most Effective Membership title at the2008 APA Effectiveness Awards. Offline activity sits side by side the onlinebusiness, complimenting 888.com's position as the leading authority in gamingentertainment. 888.com is the main sponsor of Sevilla FC and sponsors ShaneWarne from the world of cricket.

For more information about 888poker or additional images to accompanythis release, please contact Lucy Martin - lucy.martin@888holdings.com

SOURCE 888.com